Sales & Marketing

Performitiv provides a framework to manage the performance of expensive sales and marketing initiatives and relationships (e.g. marketing agencies). As the nature of these programs and partnerships are highly fluid, and performance measurement tends to be highly subjective, the installation of a process not only designed to systematically capture and analyze the right metrics, but also, to circulate meaningful, on time feedback, helps ensures desired behaviors.

Functions:

We help measure, communicate and improve performance of

  • Strategic sales initiatives
  • Visible and costly marketing campaigns
  • Expensive marketing agencies

Performance:

Performitiv delivers sales and marketing managers a platform to collect, process, store and report critical business intelligence that will:

  • Highlight initiatives that are in need of change and improvement
  • Identify agencies that are delivering above or below expected performance
  • Pinpoint insights to help deliver more value from sales and marketing spend

Performitiv’s measurement tools are exhaustive yet flexible and include:

  • Feedback surveys to gather experiences from all stakeholders
  • Operational data uploads to measure and trend performance goals
  • Dashboards and Scorecards to view internally and share with stakeholders
  • Transactional reports for exploratory analysis and change identification

Process:

Performitiv centralizes and automates transactional tasks that go into managing critical sales and marketing programs, processes and partnerships such as:

  • Workflow automation to distribute data requests, updates, and renewals
  • Action plan templates to drive improvement actions based on measurements
  • Document management to centrally store notes and critical documents
  • Contract management to track compliance with agreed terms/conditions

« Check out all of the Solutions that Performitiv specializes in.

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